Benchworks

Built for watch repair.

Vintage movements, mainsprings on order from Switzerland, insurance documentation. The customer's trust travels with their watch — give them a way to see it.

Start a shopSign in

Sound familiar?

  • “Customer asking for movement photos, insurance paperwork, ETA — all on WhatsApp, in one thread.”
  • “Service intervals six months apart. Last conversation is buried under 200 other chats.”
  • “You bench-work a heirloom. The customer's anxious. They deserve to see progress.”

High-trust low-volume work needs different software than high-volume retail.

How it works.

  1. 1

    Customer drops it off.

    You scan / type in their phone and a description. Benchworks creates the ticket and texts them a status link automatically.

  2. 2

    You work the bench.

    Mark stages — diagnosed, parts ordered, ready for collection. Every change pings the customer on WhatsApp.

  3. 3

    They check status whenever.

    No login. No app. Their signed status link works from any phone. They stop phoning you.

  4. 4

    They collect, you close the ticket.

    Repair history stays attached to their record. Next time the same kettle / phone / mower comes in, you have context.

What you'll be able to do.

  • ✓Per-watch history that persists across years, not days.
  • ✓Photos uploaded to the ticket — bench shots the customer can see.
  • ✓Insurance docs attached once, referenced forever.

What makes Benchworks different.

We mined a year of public complaints about every other shop CRM out there. Here's what we built differently — because we run a shop too.

  • Cancel in one click. We won't fight you tooth and nail.

    No retention call, no 'are you sure', no hostage support ticket. The Cancel button cancels.

  • No 20% WhatsApp markup. You pay Meta what Meta charges.

    Most CRMs add their own per-message surcharge on top of Meta's. We pass Meta fees through at cost.

  • Your data is yours. Export it any time — no ransom.

    CSV / JSON export of every ticket, message, and customer, from any plan including the free trial.

  • We bill you for customers you actually serve — not strangers who DM "hey".

    A DM that never becomes a ticket is free. We only count contacts you've actually engaged with.

  • Bring your own AI keys. We don't markup tokens.

    Plug in your Anthropic / OpenAI / Gemini key. The bill goes to you direct. Our flat platform fee stays flat.

Pricing.

All plans bring your own AI keys (Anthropic / OpenAI / Gemini). You pay the AI bill direct — usually $5-15/month. No markup from us.

Solo

$49

/ month · BYOK

One technician. Drop-off / collect / WhatsApp.

Growth

$129

/ month · BYOK

Three to ten staff. Multiple workbenches.

Multi

$299

/ month · BYOK

Multi-location or chain. Same backend.

Free during the design-partner phase — first cohort of shops gets a year free in exchange for honest feedback. No credit card to start.

Ready to try it?

Set up your shop in under five minutes. No credit card.

Start a shop